Building a MP3 Store for TuneWiki

LAS VEGAS – March 24, 2010 – Neurotic Media, the leading provider of online and mobile entertainment download solutions, today announced that it was selected by TuneWiki, a leading social music application, to empower integrated MP3 sales for the TuneWiki Web site and several handsets. In the coming months, TuneWiki will use Neurotic Media’s NeuroLinq™ API services (www.neurolinq.com) to offer consumers a seamless shopping experience.

TuneWiki, a social music player, has made it to the Top Five downloaded music application in several Smart Phone application stores, and has been downloaded to more than five million devices since launching its mobile app in January 2008. Providing subtitled lyrics to over three million songs via its stored library, as well as SHOUTCast™ Radio and music videos for its users, TuneWiki is now partnering with Neurotic Media to offer its users the ability to buy their favorite songs through the NeuroLinq™ API service. For example, a user can instantly buy a song they searched for on the TuneWiki site, found on one of TuneWiki’s Top Songs listings, or viewed in a playlist of another TuneWiki user through its social maps, charts, or Twitter and Facebook connections.

MP3 sales will be offered by TuneWiki via the following online points of sale: – www.tunewiki.com – Via the TuneWiki Windows Media Player plug-in – To certain smart-phones when connected via WiFi to the Internet

“Letting consumers shop for the music they find through our community features was the obvious next step in our evolution. Neurotic Media is not only highly regarded in this space but has leading API tools and simple-to-use Web services, making this a winning long-term partnership,” said Amnon Sarig, President of TuneWiki. “Neurotic Media was the clear choice for a partner in rolling out this important component of our monetization strategy.”

“The integrated shopping experience that Neurotic Media and TuneWiki can provide is the best way to properly marry their existing entertainment platform with an easy-to-use shopping environment,” said Shachar Oren, President and CEO of Neurotic Media. “Our back-office services provide TuneWiki with a vast catalog of MP3s through a unified API that has been tested and proven in the marketplace during the past two years by over a dozen clients including retailers, record companies and Fortune 500 consumer brands. Neurotic Media takes care of things like record company reporting, royalty reconciliation and content ingestion services – allowing TuneWiki to stay focused on its core business as a brand. As a tested-and-proven API service, Neurolinq™ API minimizes risk for our clients and reassures them that they are engaging with the right partner for growth – an element that we know was mission-critical for Tunewiki.”

About Neurotic Media:

Neurotic Media is the leading provider of technology-enabled marketing and distribution services for digital media. Neurotic Media’s services afford companies total control over how they commercialize online and mobile downloads of music, videos, ringtones, and other digital media through private-labeled stores and promotional sites. Specifically, Neurotic Media marries download sales with value-added marketing services in order to motivate consumer behavior and increase client’s revenues. Online retailers, consumer brands, agencies, and content owners utilize the company’s data-mining tools, PIN code redemption services, PSMS and e-commerce services, API tools, hosted template CMS tools, and other proven methodologies supported by the Neurotic Media platform to produce measurable consumer responses and yield strong returns on investment. The firm’s proprietary Software-as-a-Service platform offers clients hands-on control over their service, full data transparency, and unique operational scalability. For more, please visit www.neuroticmedia.com.

About TuneWiki:

TuneWiki is the internationally award-winning social music player with the largest legally-licensed lyrics database in the world. TuneWiki is revolutionizing the mobile music experience by combining subtitled lyrics with music and music videos, lyrics translations into over 40 languages, real-time mapping, geographical charting and social networking. TuneWiki’s proprietary technology combines lyrics with the music you play whether from your locally stored library or a streaming internet source. It also allows the TuneWiki community to contribute to and update lyrics and translations. Founded in 2007, the company is headquartered in the British Virgin Islands and has offices in Los Angeles, California and Bellbrook, Ohio. To learn more, please visit www.tunewiki.com.

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Loudtrax Increases Its Focused Catalog

ATLANTA, GA – Can you hear that? It’s Loudtrax (www.loudtrax.com), a music download website that aims to become the default online destination for lovers of Rock, Metal and Punk music. Loudtrax today announced that it has partnered with Neurotic Media, the leading provider of online and mobile entertainment download solutions, to offer Loudtrax fans download catalogs from Alternative Distribution Alliance (ADA) and other major and indie labels.

Loudtrax has integrated Neurotic Media’s NeuroLinq Product API (application protocol interface) into its site, which enables Loudtrax to seamlessly sell a vast MP3 catalog through its own designed and controlled e-commerce site while Neurotic Media administers all licensing, hosting, delivery, and content owner reporting and payment requirements on the back-end. In working with Neurotic Media, Loudtrax has gained access to niche labels through ADA, one of the leading distributors of digital independent music in America with strong offerings in the genres that are of interest to Loudtrax.

While there are currently hundreds of download sites in the USA, none of them have catered their services specifically to the fans of rock, metal and punk – until now. Loudtrax provides fans a focused browsing and shopping experience, boasting twenty two sub genres – Classic Rock, Punk, Black Metal, Thrash Metal, Post Punk, Indie Rock, etc. – sub-genres that target a specific, large segment of the music buying audience. Fans of each sub-genre can browse the well-curated store knowing that they will only find artists that fit their selected genre – including Featured Releases, New Releases, and other unique features which Loudtrax plans to develop to target the Rock, Metal, and Punk community. Artists have the opportunity to be more accessible to their fans and to new audiences by being placed in their correct genre, as opposed to being placed in a general “Rock”, “Metal” or a broad “Alternative” category. By carefully catering to their sub-genre demographics, Loudtrax plan to become a favorite destination for LOUD music fans.

“We are thrilled to empower MP3 stores for brand marketers like Loudtrax,” says Meredith Marconi, SVP of Sales & Marketing at Neurotic Media. “Consumers have grown savvier about their digital music purchases, and buying from the biggest site with the most tracks isn’t what matters most. The discriminating music consumer wants to have a more intimate experience that is tailored to their unique persona, and that is exactly what Loudtrax delivers.”

“Signing on with Neurotic Media and gaining access to incredible catalogs through their technology-enabled service is vital to our business. Although we place a great deal of importance on the indie and unsigned artists, having access to Major label artists offers a perfect way for fans to discover new up and coming artists, while also finding their all-time favorites and bigger name artists in our store,” says Antonio Marsillo, President of LoudTrax.com.

About Neurotic Media:

Neurotic Media is the leading provider of technology-enabled marketing and distribution services for digital media. Neurotic Media’s services afford companies total control over how they commercialize online and mobile downloads of music, videos, ringtones, and other digital media through private-labeled stores and promotional sites. Specifically, Neurotic Media marries download sales with value-added marketing services in order to motivate consumer behavior and increase client’s revenues. Online retailers, consumer brands, agencies, and content owners utilize the company’s data-mining tools, PIN code redemption services, PSMS and e-commerce services, API tools, hosted template CMS tools, and other proven methodologies supported by the Neurotic Media platform to produce measurable consumer responses and yield strong returns on investment. The firm’s proprietary Software-as-a-Service platform offers clients hands-on control over their service, full data transparency, and unique operational scalability.

Signing Indie Labels to Hosted Model

ATLANTA, GA – January 13, 2010 – Neurotic Media, the leading provider of online and mobile entertainment download solutions, today announced that it was selected by E1 Entertainment, Madacy Entertainment/Countdown Media, and Curb Records for “Hosted Model” digital distribution services. The “Hosted Model” is a term coined by record companies for a digital distribution model whereby they host their digital catalogs with a vendor (i.e. Neurotic Media) that allows them to control and administer their distribution relationships in the marketplace directly, hands-on, in a self-managed manner. Using Neurotic Media’s do-it-yourself admin platform, content owners such as record companies and distributors manage their digital assets on a project-by-project basis, including both business-to-business-to-consumer (B2B2C) initiatives and direct-to-consumer (D2C) projects.

Content owners use Neurotic Media to launch brand and retail partners quickly using either Neurotic Media’s Neurolinq™ API tools or Neurotic Media’s do-it-yourself, template-based services. Additionally, content owners use Neurotic Media’s platform to execute and manage their in-house needs, such as empowering artist websites’ download stores, widgets, give-away campaigns, and solutions for corporate partners. Neurotic Media’s platform provides its content owner clients with an easy path to increase distribution and sales revenues, a path that has been tested and proven by major record companies since Neurotic Media launched its enterprise-class platform in 2005.

Meredith Marconi, SVP of Sales & Marketing of Neurotic Media, comments: “We’re excited to add marquee independent record companies such as E1 Entertainment, Curb Records, and Madacy Entertainment/Countdown Media to our Software-as-a-Service (“SaaS”) platform. With the ongoing shift of revenues from physical to digital products, independent record companies are now able to recognize returns from using our system, which in the past were considered only major label domain. Our robust, holistic digital platform offers multiple online and mobile delivery capabilities that touch many departments and initiatives within a record label or distribution company. We are proud to empower leading independent distributors who can now yield strong returns from shifting certain operations, services and programs to the digital domain.”

About Neurotic Media:

Neurotic Media (www.neuroticmedia.com) is the market leader in online and mobile digital entertainment download solutions. The firm is the digital platform-of-choice in the entertainment download marketplace, used in-house by major and independent record companies, retailers, consumer brands, and marketing agencies to empower private-label download distribution services. Neurotic Media’s Software-as-a-Service (“SaaS”) platform automates secure digital delivery (Web, Phone, etc.) of top-tier pre-licensed catalogs using turnkey private-labeled websites with integrated consumer data-mining services. Features include do-it-yourself content management services, store building and management tools (both Web and WAP), micro-payment e-commerce and premium SMS sales, unique code redemption services (for gift-with-purchase incentives and loyalty programs), and both online and mobile delivery options for a plethora of digital products and formats.

CM2OLDIES Launches Digital Entertainment Store

ATLANTA, GA – (September 9, 2009) – Neurotic Media, the leading provider of online and mobile entertainment download solutions and CM2OLDIES, today announced the launch of the iOldiesmusicstore.com online music and entertainment store. The digital store (in beta format) is found at http://www.ioldiesmusicstore.com and features over two million MP3’s from major and independent record labels, sold in conjunction with CDs and DVDs topping 20 million titles, which consumers can find in the unique and innovative Jukebox-like interface on the site.

The iOldiesmusicstore.com entertainment store is the only music source offering Baby Boomers single downloads, entire album downloads, CDs, vinyl records (LPS), ringtones and “retro” DVDs in one shopping experience that tailors the experience specifically for their generation. CM2Oldies marketing efforts are following a unique approach to the digital music space by applying proven “off-line” direct marketing formulas and product formats, such as database-driven affinity programs, to its marketing and promotions process.

iOldiesmusicstore.com aims to serve the 50+ year old Baby Boomer market, seeking to become the destination of choice for Baby Boomers to get their music online in all formats. Record companies have vast recording catalogues of songs from the 50s to the 80s (and even older) which, with traditional record stores fading away and closing down, are not readily available to Baby Boomer consumers anymore. CM2Oldies will focus on marketing these deeper catalogs. In addition to music sales, iOldiesmusicstore.com will enable the Boomers to write blogs, meet new people that share their music tastes, and share photos and memories through a social networking platform that was custom-developed for CM2Oldies by Touchstone Webworks Inc.

iOldiesmusicstore.com has integrated Neurotic Media’s NeuroLinq Product API (application protocol interface) into its site, which enables iOldiesmusicstore.com to seamlessly sell a vast digital MP3 catalog via its own designed and controlled e-commerce site. With NeuroLinq, digital products such as MP3s, videos, images, text files, games or even mobile products can be merchandised together with physical goods, all to be sold together through that store’s existing checkout process. Neurotic Media administers all sales reporting and payments to content owners on behalf of CM2 Oldies, allowing the company to better focus on its interaction with consumers.

“We are honored to be the digital download provider for ioldiesmusicstore.com,” said Shachar Oren, Neurotic Media’s CEO. “The overall user experience ioldiesmusicstore.com provides its customers is totally unique – a fresh new take on what a user experience should be about – tailored specifically to a demographic that historically has not been catered to by digital brands on the web or on a mobile device. It is precisely this type of well-targeted consumer experience that makes our job as a B2B2C vendor exciting – we help our clients innovate, and we’re proud to be part of a new model such as iOldiesmusicstore.com.”

The founder of CM2Oldies, Wesley T. Wood says, “The newest sites online are social networking sites aimed at Baby Boomers and the ‘graying’ computer users. The number of internet users older than 55 years is roughly the same as those who are age 18-30 years (according to Nielsen/Net Rating). There are approximately 78 million Baby Boomers in the US alone and this market has, to date, been underserved online. iOldiesmusicstore.com will change that with its new entertainment and social networking offerings.” Phase1 test will be the North American market with a planned global roll out in 2010.

Mr. Wood is the President of Marketing Capital Corporation, the parent company of CM2Oldies, LLC (dba iOldiesmusicstore.com) and the co-founder of Candlelite Music Inc., which was the largest re-packager of tier-two music in the 1970s and 80s, selling hundreds of millions of doo wop-type music products. Marketing Capital is a world leader in direct marketing, providing consulting services to the direct response and specialty retailing industry in eleven countries. The company also owns several direct marketing companies worldwide. The firm will leverage its in-house database of over 50 million opt-in names in order to build the music store brand.

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About Neurotic Media:

Neurotic Media is the market leader in online and mobile digital entertainment download solutions and is the digital platform-of-choice in the entertainment download marketplace, used in-house by major and independent record companies, e-tailers, brands and marketing agencies to empower private-label download distribution services. Neurotic Media’s Software-as-a-Service (“SaaS”) platform automates secure digital delivery (Web, Phone, etc.) of top-tier pre-licensed catalogs using turnkey private-labeled websites with integrated consumer data-mining services, as well as do-it-yourself content management services, store building and management tools (both Web and WAP), unique code redemption services (for gift-with-purchase incentives and loyalty programs), and both online and mobile delivery options for a plethora of digital products and formats. For more information please visit www.neuroticmedia.com.

Download Developers Lab

ATLANTA, GA – June 4, 2009 – Neurotic Media, the leading provider of online and mobile entertainment download solutions, today announced the deployment of its NeuroLinq™ API Developer Lab, which offers developers free access to its API documentation and development tools from www.neuroticmedia.com or directly at www.neuro-linq.com. The NeuroLinq™ suite includes APIs (application protocol interfaces) for Product, Awards and Checkout functions, which can be used together or separately depending upon client needs. In total, these functions complete a turn-key solution for digital download fulfillment, e-commerce, and promotional campaigns. Existing Neurotic Media clients using NeuroLinq™ API services include websites such as Hot Topic’s ShockHound.com and widgets such as musicane.com.

Since 2007, the NeuroLinq™ API service has been delivering digital products to consumers from Neurotic Media’s servers seamlessly, while allowing the brand client’s sites to remain the merchant of record. Clients can choose to upload their own content, or to incorporate Neurotic Media’s pre-licensed catalogs of DRM-free MP3s from major and independent labels into their own sites. This allows digital products to be merged with other offerings (such as physical goods) and sold through a store’s existing checkout process. Neurotic Media administers all sales reporting and payments to content owners on behalf of its clients, allowing clients to better focus on their core business and their brand’s interaction with consumers.

“Although our hosted digital store and promotion solutions are able to be customized at a very granular level, the flexibility that the NeuroLinq™ API platform offers a brand is extremely appealing,” says Meredith Marconi, VP of Sales and Marketing. “Since 2001, clients have been working with Neurotic Media as their back-end music and ringtone provider because of our unmatched level of service and support. We find they choose the NeuroLinq™ API because it enables them to control the entire consumer experience – the site creative, navigation, consumer information, and final transaction. The creation of the Developer Lab is a natural by-product of the success we have experienced with the API platform. It will enable our clients to get to market more quickly and economically.”

The NeuroLinq™ Developer Lab will be a useful service for portals, search engines, e-tailers, widget creators, plug-in developers, marketing agencies, and community sites who seek to access pre-licensed digital catalogs through their existing User Interfaces and through their own shopping carts, for both sale and promotional purposes. The platform also offers an e-commerce solution for widgets and applications that do not maintain a shopping cart. Using NeuroLinq™ Checkout API, clients can post payments through the Neurotic Media e-commerce solution. Such payments can include both Neurotic Media product payments and payments for other products being sold by the client. A similar service, NeuroLinq™ Awards API, enables clients to post PIN codes into the Neurotic Media system for code redemption services (including optional POS code activation at selected retail chains).

“Our NeuroLinq™ Developer Lab opens exciting new distribution avenues for record companies and for the online digital product community as a whole,” stated Shachar Oren, CEO of Neurotic Media. “Many existing sites, widgets and applications can benefit from plug-ins that simplify the integration process for their developers and provide a streamlined business model in support of their download offering. Our Developer Lab offers the first-ever free access to such API suite to allow developers to escalate their time-to-market by developing their solution far in advance of engaging Neurotic Media and content owners for business agreements. The Developer Lab also provides a Forum in which developers can share ideas with each other, and we encourage collaboration efforts in order to expand the use of our API platform in the marketplace and help diversify and expand the digital commerce arena.”

About Neurotic Media:

Neurotic Media (www.neuroticmedia.com) is the market leader in online and mobile digital entertainment download solutions and is the digital platform-of-choice in the entertainment download marketplace, used in-house by major and independent record companies, brands and marketing agencies to empower private-label download distribution services. Neurotic Media’s Software-as-a-Service (“SaaS”) platform automates secure digital delivery (Web, Phone, etc.) of top-tier pre-licensed catalogs using turnkey private-labeled websites with integrated consumer data-mining services. Features include do-it-yourself content management services, store building and management tools (both Web and WAP), micro-payment e-commerce and premium SMS sales, unique code redemption services (for gift-with-purchase incentives and loyalty programs), and both online and mobile delivery options for a plethora of digital products and formats.