Mobile Delivery Services

ATLANTA, GA, USA (April 30, 2007): Neurotic Media, the leading media distribution platform, today announced the addition of mobile delivery to its suite of services. The firm now supports over the air delivery of truetones, images, and dual delivery web/phone offerings via white-label stores and premium SMS services. A unique Tipple Play Consumer Wallet allows consumers to login and interact with their stored account through any means they choose, including online, WAP, and text to shortcode, regardless of which was their first entry point to a store.

“Our clients and partners are familiar with our constant quest for excellence in service, features and capabilities,” said Shachar Oren, president and CEO of Neurotic Media. “In that spirit, we are rolling out mobile support with multiple differentiating features. This is a testament to the strength of our proprietary technology platform and to our commitment to exceeding our clients’ expectations while providing measurable results.” Mobile services are now fully integrated into Neurotic Media’s proprietary platform, which allows companies to provision digital catalogs, manage private-label sites, deliver downloads, acquire customers, and manage the resulting data. To deliver a holistic solution, Neurotic Media is working with leading content owners to ingest mobile product catalogs and provision them for client stores.

Over-the-air products will bolster the company’s existing online catalogs, which include pre-licensed catalogs in WMAs and MP3s that can be downloaded to a computer and side-loaded to a hand-set. Neurotic Media’s clients can now create a WAP site in conjunction with each online store, and either use Neurotic Media’s shortcode (31313) or provision their own. Mobile product IDs can be customized per store, including novelty IDs for promotional campaigns. Mobile transcoding and delivery services will be expanded in May with the introduction of additional, new store templates that cover the full gamut of the company’s multi-media offerings.

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