Hastings Entertainment Download Store

ATLANTA, GA – May 1, 2008 – Neurotic Media, the leading provider of private-label digital media download services today announced the signing of Hastings Entertainment to Amplified Stores, Neurotic Media’s hosted downloads service. The upcoming Hastings Entertainment downloads store will feature pre-licensed multimedia catalogs from major and indie labels – including music MP3s and WMAs, online music video downloads, and ringtones and wallpapers that are delivered to customers’ mobile phones. The service will also support mobile product text-to-shortcode ordering. The Hastings download store is slated for a July launch as part of a broader website re-design by Hastings Entertainment.

According to Hastings’ Director of E-Commerce, Owen Marmaduke, “Hastings Entertainment has always strived to offer consumers a holistic approach to media. We recognize that the rising demand for digital media is causing consumers to look for digital solutions outside of our physical presence. We are working with Neurotic Media to ensure that our customers’ online experience is consistent with our in-store multimedia experience. This will allow us to compete with digital-only brands effectively by leveraging our strongest assets: brick & mortar locations and an established, trusted and highly-valued brand.”

“We are thrilled to be supporting a leading brand like Hastings Entertainment,” said Josh Gertz, Executive Vice President at Neurotic Media. “Hastings is recognized by consumers as a complete source of entertainment goods. We believe that our unique convergence of audio, video and mobile products and services will reinforce and enhance the Hastings Entertainment brand.”

About Hastings Entertainment:

Founded in 1968, Hastings Entertainment, Inc. is a leading multimedia entertainment retailer that combines the sale of new and used CDs, books, videos and video games, as well as trends merchandise, with the rental of videos and video games in a superstore format. They currently operate 153 superstores, averaging approximately 20,000 square feet, primarily in medium-sized markets throughout the United States. They also operate www.gohastings.com, an e-commerce Internet web site that makes available to their customers new and used entertainment products and unique, contemporary gifts and toys. Hastings Entertainment is a publicly traded company on NASDAQ under the symbol HAST.

About Neurotic Media:

Neurotic Media is the leading media distribution platform and retail store solution for online and mobile content downloads through private-labeled stores. Our customers include Fortune 500 companies for whom we design and implement branded download stores and digital marketing campaigns. We provide hosting, content management, e-commerce, store management, and both online and mobile delivery services for digital music and video products. We offer unique marketing services including data-mining, code redemption, and other proven methodologies that produce measurable consumer responses. Our proprietary “Do-It-Yourself” Software-as-a-Service platform offers our clients hands-on control over all the components of their service, full data transparency, and unique operational scalability. For more information, please visit www.neuroticmedia.com.

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